Customer Experience Innovation

Use this to uncover quick wins and breakthrough ideas across journeys—onboarding, support, billing, and renewal.

Why this matters: Differentiated experiences drive satisfaction, loyalty, and growth in competitive markets.

What motivates participation: Customer‑facing teams see pain points first. This challenge lets them fix friction and craft moments of delight.

1. Idea Collection & Co-Development (2 weeks): Participants submit ideas and refine concepts collaboratively with feedback.
2. Evaluation (1 week): Ideas are scored against the criteria to shortlist the most promising ones.
3. Top Idea Selection (1 week): Select winners, assign owners, and outline next steps for pilots.

• Customer value (CSAT/NPS uplift potential)
• Effort vs. impact (quick win or high leverage)
• Brand alignment and accessibility
• Operational feasibility (dependencies, data, channels)

• Idea summary + target persona/touchpoint
• Before/after journey sketch
• Expected outcome (CSAT, NPS, conversion)
• Implementation plan and success metric

• Guided, gamified onboarding for new users
• Proactive status updates and helpful nudges

‍What are the benefits of using our topical templates?

Our ready-made templates help you launch faster and get better outcomes. Each template includes a clear challenge question, recommended phase durations, and topic-specific evaluation criteria. You’ll save setup time, boost participation with a familiar structure, and collect higher-quality ideas from day one.

Can you modify the challenge that is created from the template?

Yes—absolutely. You can change everything phase names, phase lengths, the idea collection form, evaluation criteria, branding, timelines, and more. The template is a strong starting point; you stay fully in control.

Do participants need training before joining the challenge?

No. Participation is simple and intuitive, so people can start contributing immediately. The interface guides participants through each step.

Does the challenge manager need training?

No training required. Each template creates a <strong>100% ready</strong> challenge that you can launch immediately. Managers see phase-specific tips in the UI (what to do now and how to prepare for the next phase), and our knowledge base is available for deeper guidance.